Online Travel Agents (OTA) & the Irish Hotel Industry: The Effects of Technological, Organisational & Environmental Factors on OTA Reliance & Designing a new Digital Maturity Model for the Hospitality Sector

Aisling Keenan Gaylard

Online Travel Agents (OTA) & the Irish Hotel Industry: The Effects of Technological, Organisational & Environmental Factors on OTA Reliance & Designing a new Digital Maturity Model for the Hospitality Sector

Aisling Keenan Gaylard

Department of Business and Management Studies

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

Abstract

• Bermingham and Keenan (2024) Online Travel Agents (OTA) & the Irish Hotel Industry: The Effects of Technological, Organisational & Environmental Factors on OTA Reliance & Designing a new Digital Maturity Model for the Hospitality Sector Irish Academy of Management, MTU University, September 5th-8th 2024.

Original language	English (Ireland)
Title of host publication	Irish Academy of Management
Publication status	Published - 28 Aug 2024

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This output contributes to the following UN Sustainable Development Goals (SDGs)

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title = "Online Travel Agents (OTA) \& the Irish Hotel Industry: The Effects of Technological, Organisational \& Environmental Factors on OTA Reliance \& Designing a new Digital Maturity Model for the Hospitality Sector",

abstract = "• Bermingham and Keenan (2024) Online Travel Agents (OTA) \& the Irish Hotel Industry: The Effects of Technological, Organisational \& Environmental Factors on OTA Reliance \& Designing a new Digital Maturity Model for the Hospitality Sector Irish Academy of Management, MTU University, September 5th-8th 2024.",

author = "Gaylard, \{Aisling Keenan\}",

year = "2024",

month = aug,

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language = "English (Ireland)",

booktitle = "Irish Academy of Management",

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Online Travel Agents (OTA) & the Irish Hotel Industry: The Effects of Technological, Organisational & Environmental Factors on OTA Reliance & Designing a new Digital Maturity Model for the Hospitality Sector. / Gaylard, Aisling Keenan.
Irish Academy of Management. 2024.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

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PY - 2024/8/28

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N2 - • Bermingham and Keenan (2024) Online Travel Agents (OTA) & the Irish Hotel Industry: The Effects of Technological, Organisational & Environmental Factors on OTA Reliance & Designing a new Digital Maturity Model for the Hospitality Sector Irish Academy of Management, MTU University, September 5th-8th 2024.

AB - • Bermingham and Keenan (2024) Online Travel Agents (OTA) & the Irish Hotel Industry: The Effects of Technological, Organisational & Environmental Factors on OTA Reliance & Designing a new Digital Maturity Model for the Hospitality Sector Irish Academy of Management, MTU University, September 5th-8th 2024.

UR - https://iamireland.ie/

M3 - Conference contribution

BT - Irish Academy of Management

ER -

Online Travel Agents (OTA) & the Irish Hotel Industry: The Effects of Technological, Organisational & Environmental Factors on OTA Reliance & Designing a new Digital Maturity Model for the Hospitality Sector

Abstract

UN SDGs

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